WJSN was formed in late 2015 as a Korean-Chinese collaborative between Starship Entertainment and Yuehua Entertainment. The members are divided into four units, one for each letter. First is Wonder, with Cheng Xiao, Bona, and Dayoung. Second is Joy, with Xuanyi, Eunseo, and Yeoreum. Third is Sweet, with Seola, Exy, and Soobin. And fourth is Natural, with Meiqi, Luda, and Dawon. After these units were formed, a 13th member, Yeonjung, was added as well. After being on hiatus since 2018, the three Chinese members, Xuanyi, Cheng Xiao, and Meiqi officially left the group in early 2023. Sorry, that was a lot of names, so deep breaths and let’s do this.

Here are my credentials: unusually, for a girl group, I have very few. I’ve listened to WJSN before, and I know a decent amount of title tracks and a couple b-sides. I would say I know them best from my half-watch of Queendom 2 (I’m a fan of Loona and Gfriend, so I was more focused on them), which WJSN did win. I was impressed with them there, and I decided that I wanted to learn more about them.

EP #1: Would You Like?

They officially debuted in 2016 with MoMoMo, which is one of the most bubblegum-y bubblegum songs I’ve seen in a while. It’s basically a k-pop stereotype at this point: lots of aegyo, completely coordinated school girl clothes, short skirts, childish love, and very poppy beats. I associate WJSN with more ethereal pop, so this was a (somewhat unwelcome) surprise for me. As often happens to me in k-pop, while I did appreciate its comic book style animation and humor, the excessive aegyo made me uncomfortable (see my review of TXT’s Cat and Dog or LOONA’s Hi High). This isn’t the song’s fault; it’s exactly what it’s supposed to be, but it does mean I won’t be listening to it again.

I’m unsure if Catch Me is also a single or just an opportunity for a dance practice, but it embraces the other side of k-pop stereotypes: a sort-of anti-drop, girl-crush, uncomfortably-sexualized…thing? that tries a bit too hard to be cool. WJSN’s talent elevates it, but even they can only do so much with a song that doesn’t have any character.

The 1st EP, Would You Like?, starts with an intro, Space Cowgirl, that I actually liked more than MoMoMo, and I wish more of its self-assured, smooth synths carried into the song. I liked parts of some of the songs, like the twinkling piano and extended bridge in Tick Tock, but most of them sounded very similar to other songs I’ve heard, and so didn’t stick out to me all that much. I could name at least five exactly like Take My Breath.

EP #2: The Secret

Secret begins the sound that I know from WJSN, still drawing on the poppiness, cutesiness, and high vocals of MoMoMo, but pairing it with more toned-on synths, more pointed voices, and more poised dancing, a combination that would become their staple in the next few years. It’s quite interesting to see it here feeling a little less polished. I totally get why they gained the nickname “Cosmic Girls” now, with all the space inspiration here, and while the song itself is nothing groundbreaking, I really liked that lead-in to the last chorus.

The Secret, the EP, has a couple songs I liked. BeBe leans a bit too far into aegyo for me personally, but I enjoy its boundless energy and catchiness. Also, that harmonizing in the last chorus? Sign me up. I also enjoyed the frizzy electronic background of Robot, which reminded me a bit of an f(x) song, although it felt more restrained than one of theirs.

EP #3: From. WJSN

I Wish has a slightly more funk-inspired opening than Secret, and while it still has the roots of aegyo, I’d say it follows the pattern of their songs slowly getting more mature. Still got the schoolgirl outfits, though. The chorus and its “tell me why” is pretty catchy, I will say, and I appreciated a lot of the MV’s visuals in the social media posts, floating lanterns, and emojis.

From the album, titled From. WJSN, Say Yes caught my attention with its finger-snapping background and slightly Latin-pop-esque warm acoustic guitar. I thought it provided a good contrast to their very electronic synth-heavy music, and made me appreciate their vocals a lot more, especially Yeonjung and Dayoung. The “juseyo, juseyo” is stuck in my head now, and I’m not mad about it. It makes a great addition to my sleep playlist.

Single: Kiss Me

Kiss Me’s intro had me intrigued right off the bat, with its fun surf guitar background, and its continuing through the song made this one stand out. I also liked the harsher hand-clapping percussion mixed with the pop, and that the chorus felt like a much more natural progression of the verses and pre-chorus. Still not a fan of the rapping, which comes out of nowhere, but overall this was a great summer track and it got stuck in my head.

Album #1: Happy Moment

Happy is a return to the bubbly, kind-of sporty concept of MoMoMo that was so popular in mid-3rd gen (Red Velvet’s Happiness, TWICE’s Cheer Up, or Fromis_9’s FUN, for example), and I’d be lying if I said I was as happy to see it as the song wants me to be. I definitely liked the humor and the ultra-saturation of the music video, and ended up laughing a good few times. But overall, I’m not a fan of this concept or this type of song, and this song does nothing to change my mind. Also, I feel like the chorus, though it’s pretty good, doesn’t fit in with the rest of the song. I think it’s the sudden tempo change.

Happy Moment is a full album, so there’s a lot to talk about. I liked the bubbly distortion in Miracle, (honestly I wonder why it wasn’t a single, because it really feels like one), the vocalizing in Mr. BadBoy’s choruses, the minimalistic background of Babyface’s verses, the roller skating rush of Geeminy, and especially the lovely musical catharsis of Closer To You (damn, Yeonjung, what a note to end on!).

Again, though, what I really liked were parts and besides Closer To You, I didn’t like any song enough to consider it a hidden gem. I know that Happy leans very much into aegyo, but the names of a lot of these songs felt a bit too babyish even for that, and I don’t think that the album needed to be so long, because so many of its tracks felt like filler. I would rather have a five or six track, great-all-the-way-through EP like, say Sunmi’s Warning or SEVENTEEN’s Haeng-Geurae, than a half-as-good album twice that long.

EP #4: Dream Your Dream

Dreams Come True, I’m happy to say, builds on the good that both Kiss Me and I Wish started, working in more interesting percussion and more ethereal synths. Funnily enough, it goes so far into understated that I didn’t realize the chorus had started until it was almost over, and while it’s got a good base, I think that it needs a stronger, more obvious hook to turn into a classic. I did really like that delicate bridge, though.

Dream Your Dream, the EP, starts strong with Love O’Clock, which doesn’t bother with a drawn out build-up, instead rushing forward right from the first moment. I liked the harmonizing, the strong drumbeat, and the catchiness. I also enjoyed Renaissance’s swirling and soaring vocals (another b-side that could’ve been a single) and Thawing, despite its odder sound effects, charmed me with its earnestness.

EP #5: Save Me, Save You

Save Me, Save You was the first WJSN song I heard, and is probably the one that best sums up their style. It starts soft, almost not there in the first verse, then tiptoes its way through the pre-chorus, and with a couple drum beats, that magical chorus takes over and suddenly you’re floating. As mentioned, their songs are often a bit too bubbly or understated for me, but I can acknowledge when a song does its style well, and this one absolutely does. I didn’t even mind the rap! I like the setting of the magic school and the incredibly fast shifting in the eyes between the bridge and the last chorus, but I wish it drew itself out more, to make the best use of that excellent vocalizing.

From WJ Please?, the EP, I really had a good time nodding my head to You, You, You, especially during its bridge and last chorus and I added it to my roller skating playlist. I also enjoyed the hints of flamenco and layered strings in the background of I-Yah, a surprisingly lovely sound for the title. It really reminded me of I Knew It by Sonamoo, one of my favorite Latin-pop inspired K-pop tracks. Masquerade also has a great use of strings, this time combined with a gentle piano, and Hurry Up uses a brightly jazzy beat to add some contrast. These four together absolutely make this my favorite EP so far, which is pretty funny, as all these songs are better than the title.

Next time, we’re doing Part Two. Tschüss!